One of the all-time classic self-help books--with over four million in print
Twenty-five years and four million readers show that Born to Win can change lives for the better. This bestselling classic uses the well-known psychological method called transactional analysis (TA) to uncover the roles we unconsciously act out day after day. Its fifty gestalt exercises have helped a generation realize how they communicate with others and think about themselves. If you want to have more control over your life, work more efficiently, and love others happily, Born to Win will help bring out the insight and confidence of a born winner.
"For the general reader [Born to Win] is probably the clearest and most up-to-date statement of the current thinking in transactional analysis, and easily the best of the popular books."--Psychology Today
"Enriching, stimulating, rewarding reading is here for anyone interested in understanding himself, his relationship with others, and his goals."--Kansas City Times
A national bestseller in 1971, Born to Win still sells thousands of copies each year. The insights in the book are now fundamental to how we see ourselves. It was one of the first self-help books to analyze communication styles and its 50 gestalt exercises are as revealing as ever about the roles people reenact in their Parent and Child ego states. Photos.
