PHILIPPE KRENZER managed some of the world's most renowned hotels, including The Ritz, The Savoy and Claridge's in London, the Hôtel de Crillon in Paris, the Oberoi in Bali, and Four Seasons properties in London and Chicago. As well as running a consultancy advising leading hospitality organisations worldwide, Philippe also served as Professor of Service Strategy (MBA) at HEC Paris and held visiting professorships at Les Roches International School of Hotel Management. He was Founding Academic Lead at the Kepler International Hospitality Academy (KIHA).