Focuses on the construction and ordering of the page and screen through the use of the grids. This book explores not only how to construct grids, but, more fundamentally, why a designer should construct grids at all. It also explores key areas of grid design through a series of case studies, juxtaposed by key creative 'basics'. An essential and authoritative toolkit for constructors of the humble grid that will both inform and inspire content delivery, whether for print or screen. Historic and contemporary examples brilliantly illustrate the ongoing fascination and challenge of how graphic designers confront the blank page; creating work that unites content and form to deliver purposeful and appropriate visual communication.